Thursday, May 30, 2013

An Iconic Post

Iconic. Has there ever been a more iconic word in the history of the iconic English language? Or any language in the history of this iconic planet? An iconic adjective that elevates everything to exalted iconic status, including the iconic commode you sit on in the morning. I bet you didn’t know yours is an iconic commode! Well, now you do. Because it is. Just like McDonalds’ iconic burgers, Bangalore’s iconic potholes, DLF’s iconic apartments, Poonam Pandey’s iconic beauty or my colleague’s iconic declaration today, ‘I will just take a leak and join the meeting’. And therein lies the secret of the iconic status that ‘iconic’ enjoys. Every iconic report in every iconic newspaper, journal, blog or site worth its iconic salt is iconically compelled to use it. It’s like an iconically divine mandate [Editor’s note: This is iconic tautology]. To make everything iconic. And it works. Just imagine if the iconic Marcel Proust had actually titled his iconic book ‘Remembrance of Things Iconic’? Can you imagine how many more people would’ve actually read it? Or how much more iconic Julius Caesar’s statement would’ve been if he’d just said, “Iconic. Iconic. Iconic.” instead of that iconic Latin gibberish.


Look at the title of this post. Was there ever a more iconic post? On a more iconic blog?